Home Loan Interest Rate

December 19th, 2012 by admin No comments »

Home Loan Interest Rate photoA home loan is the security for the repayment of a debt, such as the one incurred upon the purchase of that home, whereas mortgage means a loan secured by a real property. In other words it is a loan on a property that has been taken as security by the lender against the loan. Home loan interest rate is the financial charge for availing the authorization of using the future capital. Sometimes this interest rate becomes one of the very important factors that you must think before applying for any loan.

You can get a lower home loan interest rate if you constantly keep an eye on the various updates of the banks. In order to carry on with the market competition and to expand their business, the banks often try to offer the lowest interest rate and hence you will be getting better values. If you go back less than a decade ago, you will find that the bank used to enjoy more benefit over their customers because majority of the clients lacked what we call bargaining power; this is because there was less competition. With the gradual passage of time many banks came into existence that started offering lower home loan interest rate and the previous situation reciprocated and now the customers have started enjoying more power.

The credit card report in certain cases also acts as an important factor in determining your home loan interest rate. A credit card report contains information about the form of credit you have obtained, bankruptcies, history of bill payment, and court history at each and every phase of your life. Not only this, each time a creditor’s admittance is also noted down in your credit card report.

The various reasons for which a creditor will access your credit report are for home loans, personal loans or credit cards etc. One thing you must keep in mind that a creditor only will be allowed to access your credit report with permission only. This factor is important because what happens is, if in a short period of time quite a lot of lenders have accessed your credit report then either the lenders will deny your loan applications or you may get a higher interest rate offer.

The type of occupancy determines the home loan interest rate because if the loan is meant for the home, where you will be living in for full time, part time or rent affects. In general those who live in their homes for a longer duration enjoy the best rates. Just like when you buy something in bulk, you get to pay for the reduced price; this same thing also takes place if you borrow larger sums of money. It may help you to land up with a discounted interest rate.

Sometimes the business costs also decides this interest rates. Like different states have different business costs owing to their respective rules and regulations. For the lenders they pass or add this cost to you in the form of interest rates. Hence, fluctuating cost means fluctuating interest rates.

The Marketing Concept of Pixel Ads

December 17th, 2012 by admin No comments »

The Marketing Concept of Pixel Ads photoI believe that most of you have heard about the Million Dollar Homepage and it’s success story. The web site owner Alex Tew earned a million US dollar in a dramatically short time and brought public attention all over the world by selling pixels on his web site. However, it seems that the pixel craze didn’t last long as the copycats of the pixel advertising idea were mostly not doing well, especially the later ones who sometimes ended their site without a pixel sold.

When talking about marketing strategies, the pixel advertising should be in the short-term category since curiousness of people don’t last long on a narrow topic. Alex Tew was smart to have noticed this point and that’s why he limited the number pixels to a million. This is not to ignore the huge demand out there but to generate an even higher traffic while pixels are limited in supply.

The Million Dollar Homepage generated a huge traffic mainly because of the mass media, no matter the international ones or local ones, which are thirsty to find some amazing or crazy ideas that really work. People are always curious about news related to earning easy-money or becoming a millionaire while everyone is working hard in the society for money. In another word, this news makes people think out of the usual way. In fact, Tew’s whole idea including the web site’s domain name just hit the target. When people view the ads, the ads have their value.

Although pixel advertising is probably out-of-date, there are still some innovative marketing strategies of the Million Dollar Homepage that web designers worth a reference.

Since every page in the web site is about the advertising business itself, all visitors of the web site have a common intention – to try those extremely tiny pixel links and see what is it all about. In result, the ads owners receive a large amount of quality traffic, which other types web-based ads seldom have.

Another point to note is about the price of a product. A higher price set for your product is not a scary monster that drives your customers away if it is used in a suitable manner. Just take a look of the Million Dollar Homepage if you haven’t and you will understand how small is a hundred pixels. It’s just enough to put a character of a novel in it. However, in fact, the values of the ads are beyond what you can actually see when the value of the ads themselves creates a high commercial status for the pixel owners. This is one of the successful usages of money itself in generating transactions in recent days.